Sonto
Manufacturer of mattresses for kids aged 0-3 years
Solutions for your business
Objective
Sales of kids mattresses – ROAS target > 400%
Solution
Running of Performance and search campaigns in Google Ads.Creative design to run ads in order to notify and to convert (to buy) with Meta using different audience segments.
Result
During the promotion period, sonto.com.ua successfully sold mattresses for kids aged 0 to 3 years, achieving the ROAS (Return on Advertising Spend) target of over 1500%.
The advertising campaigns developed in Google Ads helped us to promote products the most effective way and reach the target audience. Advertising creatives contributed to successful advertising campaigns aimed at messaging and conversion (purchases) in Meta, using different segments of target audiences. As a result, the business has become more successful and provides a high level of profitability through effective advertising and strategy.
Site
Usually mothers make a decision to buy a mattress in a store, and only a few of them look for information about a right mattress before going to a store.
Our main task was to make our brand interesting and make parents known about the right mattress so that they would remember us when purchasing.
To make them think that it is important to choose a mattress first, and then a bed. For this purpose, we used Display Google Ads and Meta Ads.
Visualization
Usually mothers make a decision to buy a mattress in a store, and only a few of hem look for information about a right mattress before going to a store.
Our main task was to make our brand interesting and make parents known about the right mattress so that they would remember us when purchasing.
To make them think that it is important to choose a mattress first, and then a bed. For this purpose, we used Display Google Ads and Meta Ads.
The results obtained
5788 requests
340% ROI
+20k subscribers
